How often I hear that people are happy with the “look” of their website, all gleaming, great images, layout and yet something is missing…..Oh, that’s right, Sales!
You see anyone can build a website (sorry but it’s true) but it takes someone with experience on marketing, business accrument and conversion knowledge to make you a website that works, converts and brings in sales.
As I said this week, it is like having a Ferrari, but without the engine – who wants that? The prospect of having a top of the range super sports car that turns heads, but without its main components is nothing more than an ornament sitting by the side of the road.
Automation systems, lead pages, bump carts are just the start and that is not even touching on blogging, podcasting and Vlogging that all need to be done in order to increase your brand and experience.
And believe me, if your website does not have at least these items in the back end, then your site will not go anywhere fast it at all. Unfortunately, it is also one of the main reasons why so many start-ups fail.